BrainX Technologies

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Digital Marketing Lead

BrainX Technologies
Lahore, Pakistan
BS/BBA in marketing or relevant field.
40h / week

Job Details

We are looking for an experienced Digital Marketing Executive to assist in the planning, execution, and optimization of our online marketing efforts to promote services & generate leads. 
The ideal candidate will have a passion for all things marketing and technology. You will be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.
Job Responsibilities
  • Assist in the formulation of strategies to build a lasting digital connection with customers.
  • Devise strategies to find potential clients to generate leads for the business.
  • Develop & implement the strategy for LinkedIn & Email marketing.
  • Measure the performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends, etc.)
  • Prepare online newsletters, Portfolios, and promotional emails and organize their distribution through various channels
  • Collaborate with designers to improve company branding.
  • Be actively involved in SEO efforts (keyword, image optimization, etc.)
  • Provide creative ideas for content marketing and managing the website.
  • Plan and monitor the ongoing company presence on social media (Twitter, Facebook, LinkedIn, etc.)
  • Acquire insight into online marketing trends and keep strategies up-to-date
  • Maintain partnerships with media agencies and vendors
  • ​​Develop and maintain a global editorial calendar with information about all campaigns and their marketing posts.
Skills Required
Proven experience of 4 - 6 Years as a Digital Marketing Executive or similar role.
Excellent understanding of digital marketing concepts and best practices.
Experience with B2C email & LinkedIn Marketing.
Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends, etc.)
Skills and experience in creative content writing.
Analytical mindset and critical thinking.
Excellent communication and interpersonal skills.
Bonus if you have experience working with Google Adwords and SEO/SEM. 

We have an amazing team of qualified individuals working on highly innovative enterprise projects. People who work with us work with cutting-edge technologies while contributing success to the company as well as to themselves. This is obviously above and beyond the usual stuff (excellent pay, medical benefits and frequent appraisals).

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